You Can Now Build a Selfbase Page Just by Asking Claude

A few months ago, building a bio page meant opening a builder, dragging blocks around, picking colors, and giving up halfway through to make a coffee.

This week, you can do it like this:

"Create a page called 'Spring Tour' with a header, three social links, a form to collect emails, and publish it."

Claude does the rest.

That is not a marketing line. That is the actual interaction.

We shipped an MCP server

MCP — Model Context Protocol — is the standard that lets AI assistants like Claude talk to external tools in a structured way. Instead of describing what you want and copy-pasting the result back into a UI somewhere, the assistant just does it.

Selfbase now has an MCP server. Once you connect it, Claude (or any MCP-compatible assistant) can list your pages, create new ones, add and rearrange blocks, change settings, and publish or unpublish — all by you typing what you want.

It is a small change in interface that ends up being a fairly large change in workflow.

What you can actually ask for

The server exposes the full set of page and block operations as natural-language tools — list_pages, create_page, add_block, update_block, publish_page, and so on.

You don't need to know any of those names. You just say what you want:

"Show me which of my pages are published right now."

"Add a links block to my portfolio page with GitHub, LinkedIn, and my personal site."

"Unpublish my old test page and publish my new one."

"Build me a page for tomorrow's launch with a hero, a button to the waitlist form, and three product cards underneath."

Claude figures out the right tool calls. You read what it did. Approve, reject, iterate. Done.

Setting it up

In Claude, add Selfbase as a custom connector:

1. Open Settings → Connectors → Add custom connector.
2. Paste mcp.selfba.se as the URL.
3. Sign in to Selfbase when the OAuth window opens.

That is it. The Selfbase tools show up in your conversation immediately.

No API key. No config file. No restart. No SDK to install, no library to import, no codebase to maintain.

Other MCP-compatible clients should work the same way — paste the server URL, complete the OAuth flow, done. The exact menu names differ, but the shape of the setup is the same everywhere.

Why this is genuinely useful, not just a gimmick

You could be forgiven for thinking "AI agent builds my landing page" sounds like a feature looking for a problem. We thought that too, until we used it.

A few things become obvious quickly:

• Speed. Spinning up a campaign page in three sentences is qualitatively faster than clicking through a builder, even a good one.
• Bulk work. "Create five pages for these five product names, each with a hero and a buy button" is the kind of task UIs are bad at and language is good at.
• Edits across pages. "Update the social links on every page that has a social block." Try that one in any dashboard.
• Working alongside the AI you already use. If you are already drafting copy with Claude, having it ship the page directly to Selfbase removes a copy-paste step that was always going to fail.

It is also, frankly, a little bit fun. The first time you watch an assistant correctly create a page, add a profile hero, and publish it — without you opening a single browser tab — there is a small jolt of "oh, this is how it should have always worked."

Where this fits in the bigger picture

We think of the MCP server as the same thing as the API, with a different audience.

The REST API is for code. Scripts, automations, internal tooling, integrations.

The MCP server is for conversation. You, your assistant, and a page that needs to exist by lunchtime.

Both sit on the same backend. Both can do roughly the same things. Use whichever one matches the moment.

If you have already got Claude open, the MCP server might quietly become the fastest way you make a page. That has been true for us, and it surprised us a little.

Setup details at selfbase.co/developers.

We'd love to see what you build by asking nicely.

Photo by Aerps.com on Unsplash