[{"data":1,"prerenderedAt":315},["ShallowReactive",2],{"\u002Fblog\u002Fselfbase-checklist-that-converts":3,"\u002Fblog\u002Fselfbase-checklist-that-converts-surround":304},{"id":4,"title":5,"author":6,"body":11,"date":292,"description":293,"extension":294,"image":295,"meta":296,"minRead":297,"navigation":298,"path":299,"seo":300,"stem":301,"updatedAt":302,"__hash__":303},"blog\u002Fblog\u002Fselfbase-checklist-that-converts.md","Stop Sending Followers in Circles: Selfbase Checklist That Actually Converts",{"name":7,"avatar":8},"Egon Sale",{"src":9,"alt":10},"\u002Fimg\u002Fblog\u002Fegon_sale.jpeg","John Thompson",{"type":12,"value":13,"toc":276},"minimark",[14,23,33,36,41,46,54,73,79,83,89,92,96,116,119,123,129,132,159,162,166,169,172,186,190,193,196,210,214,225,231,235,238,241,252,256],[15,16,17,18,22],"p",{},"Your Selfbase has one job: ",[19,20,21],"strong",{},"help a stranger decide what to do next",".",[15,24,25,26,29,30,32],{},"Not “show everything you’ve ever made.”",[27,28],"br",{},"\nNot “host 37 buttons because you contain multitudes.”",[27,31],{},"\nNot “confuse people into leaving.”",[15,34,35],{},"So let’s rebuild your link-in-bio like a conversion page — because that’s what it is.",[37,38,40],"h2",{"id":39},"the-selfbase-bio-link-checklist-steal-this","The Selfbase Bio Link Checklist (steal this)",[42,43,45],"h3",{"id":44},"_1-one-clear-primary-goal-yes-only-one","1) One clear primary goal (yes, only one)",[15,47,48,49,53],{},"Pick ",[50,51,52],"em",{},"one"," “main thing” for the next 2–4 weeks:",[55,56,57,61,64,67,70],"ul",{},[58,59,60],"li",{},"Book calls",[58,62,63],{},"Sell a product",[58,65,66],{},"Grow newsletter",[58,68,69],{},"Drive to a new video \u002F launch page",[58,71,72],{},"Collect leads",[15,74,75,76,78],{},"Everything else supports that.",[27,77],{},"\nIf everything is the main thing, nothing is.",[42,80,82],{"id":81},"_2-your-top-cta-should-be-visible-without-scrolling","2) Your top CTA should be visible without scrolling",[15,84,85,86,22],{},"If your main button is below the fold, congratulations: you built a ",[50,87,88],{},"mini scavenger hunt",[15,90,91],{},"Put the top action first. Always.",[42,93,95],{"id":94},"_3-write-buttons-like-youre-talking-to-a-human","3) Write buttons like you’re talking to a human",[55,97,98,104,110],{},[58,99,100,101],{},"Bad: ",[19,102,103],{},"“Shop”",[58,105,106,107],{},"Better: ",[19,108,109],{},"“Shop the new drop”",[58,111,112,113],{},"Best: ",[19,114,115],{},"“Shop the new drop (ships today)”",[15,117,118],{},"Specific beats generic. Every time.",[42,120,122],{"id":121},"_4-group-links-into-sections-your-brain-will-relax","4) Group links into sections (your brain will relax)",[15,124,125,126,22],{},"People don’t want 12 choices. They want ",[19,127,128],{},"3 choices, organized",[15,130,131],{},"Try:",[55,133,134,139,144,149,154],{},[58,135,136],{},[19,137,138],{},"Start here",[58,140,141],{},[19,142,143],{},"Watch",[58,145,146],{},[19,147,148],{},"Buy",[58,150,151],{},[19,152,153],{},"Work with me",[58,155,156],{},[19,157,158],{},"Free stuff",[15,160,161],{},"(Yes, this is information architecture. No, you don’t need a degree. You need empathy.)",[42,163,165],{"id":164},"_5-use-a-content-block-that-matches-the-link-type","5) Use a content block that matches the link type",[15,167,168],{},"A booking link and a YouTube video shouldn’t look identical.",[15,170,171],{},"Use blocks that visually explain what it is:",[55,173,174,177,180,183],{},[58,175,176],{},"Video embed for video",[58,178,179],{},"Product\u002Fcard for product",[58,181,182],{},"Form for lead capture",[58,184,185],{},"Social icons for social proof",[42,187,189],{"id":188},"_6-add-one-trust-signal","6) Add one trust signal",[15,191,192],{},"A bio link without trust is like a restaurant with no menu.",[15,194,195],{},"Add one:",[55,197,198,201,204,207],{},[58,199,200],{},"A short testimonial",[58,202,203],{},"Logos of clients\u002Fpress",[58,205,206],{},"A “Seen in” line",[58,208,209],{},"A mini “About” that sounds like a person, not a tax form",[42,211,213],{"id":212},"_7-track-what-matters-not-everything","7) Track what matters (not everything)",[15,215,216,217,220,221,224],{},"Clicks are helpful — but ",[19,218,219],{},"clicks per block"," and ",[19,222,223],{},"conversion intent"," are the real story.",[15,226,227,228,230],{},"If your top CTA gets clicks but nobody converts, the problem isn’t the button.",[27,229],{},"\nIt’s what happens next.",[42,232,234],{"id":233},"_8-update-it-like-a-storefront","8) Update it like a storefront",[15,236,237],{},"Your bio link is not a museum exhibit.",[15,239,240],{},"Set a cadence:",[55,242,243,246,249],{},[58,244,245],{},"Weekly: swap featured link\u002Fcontent",[58,247,248],{},"Monthly: prune dead links, refresh sections",[58,250,251],{},"Quarterly: redesign\u002Fbranding pass",[37,253,255],{"id":254},"tiny-tldr-because-we-respect-your-time","Tiny TL;DR (because we respect your time)",[55,257,258,261,264,267,270,273],{},[58,259,260],{},"One goal",[58,262,263],{},"One primary CTA above the fold",[58,265,266],{},"Group links into sections",[58,268,269],{},"Use blocks that match intent",[58,271,272],{},"Add trust",[58,274,275],{},"Track + iterate",{"title":277,"searchDepth":278,"depth":278,"links":279},"",2,[280,291],{"id":39,"depth":278,"text":40,"children":281},[282,284,285,286,287,288,289,290],{"id":44,"depth":283,"text":45},3,{"id":81,"depth":283,"text":82},{"id":94,"depth":283,"text":95},{"id":121,"depth":283,"text":122},{"id":164,"depth":283,"text":165},{"id":188,"depth":283,"text":189},{"id":212,"depth":283,"text":213},{"id":233,"depth":283,"text":234},{"id":254,"depth":278,"text":255},"2026-01-21T00:00:00.000Z","Your Selfbase isn’t a parking lot for URLs. It’s a conversion page. Here’s the checklist to make it work harder","md","\u002Fimg\u002Fblog\u002Fglenn-carstens-peters-RLw-UC03Gwc-unsplash.jpg",{},8,true,"\u002Fblog\u002Fselfbase-checklist-that-converts",{"title":5,"description":293},"blog\u002Fselfbase-checklist-that-converts","2026-01-22T00:00:00.000Z","OYKS2nh7DIIFC3JDklU82tNEQPbcw_sqxwkUkQDjuDU",[305,310],{"title":306,"path":307,"stem":308,"description":309,"children":-1},"Meet Explore — A New Way to Discover Selfbase Pages","\u002Fblog\u002Fmeet-explore-discover-other-selfbase-pages","blog\u002Fmeet-explore-discover-other-selfbase-pages","Selfbase now has an Explore view. Browse the latest pages, search for creators by name, and see how others are using their bio pages — all from a button at the bottom of every Selfbase page.",{"title":311,"path":312,"stem":313,"description":314,"children":-1},"Selfbase is coming","\u002Fblog\u002Fselfbase-is-coming","blog\u002Fselfbase-is-coming","Selfbase launches June 1, 2026 — and it’s built to feel like *you*, not a template",1779345151130]